Director of Soccer Scouting Agency, Mr Akwowe Stephen details plans to help rebrand Grassroot football club in Africa
Renowned Football Administrator and Director for Soccer Scouting Agency, Mr. Akwowe Stephen has detailed plans in ensuring grassroots football attract the needed attention it deserve
In an exclusive interview with Ghana Football News website, the celebrated football administrator explained how through Soccer Scouting Agency they are working on revamping football at the grassroots level
Mr. Akwowe Stephen talked on numerous ways in doing so through branding of clubs, marketing strategies of the club as well as publicity for clubs in the grassroots level which could go a long way in making them more vibrant and attractive to the outside world
“Our aim is to assist in the Branding, Publishing and Marketing of football Clubs for the world football market, thereby branding or rebranding them to increase their visibility.
We give tailor measured consultancy services for clubs on the following themes; Branding, Publication and Marketing” he said
“We will as well help prepare the youngsters Physically, Mentally and Psychologically so as they can be fully prepared for what playing football at the professional level is like. We will also educate them on the impact of social media on their personal profile”.
“We inspire sportsmanship while implementing the Football policy, to develop a true competitive spirit that will build and expose individual’s talent and brand clubs.
These are some of the consciousness and motivation behind Soccer Scouting Agency”. Mr. Akwowe Stephen concluded
Core Objectives and Brain behind Soccer Scouting Agency:
*Branding*
The brand of a team attracts supporters and companies to join it. The design of the brand should be distinguished.
*Publication*
Promoting your team and its players through advertising (Social Media) in other to attract more supporters and companies.
*Marketing*
Setting Business standard through promoting and selling players, including conducting market and advertisment research.
*Mentally*
Players must be in their right frame of mind to comprehend club playing philosophy.
*Psychological*
The various Relationship of the Player should not affect the emotional state of mind and things perceived through the senses as opposed to his mind.
*Physical*
A Player must be physically well conditioned. The impact on field performance.
Contact on email: soccerscoutingagency @gmail.com or on WhatsApp +233 207062512